Overview

CareCentra is a behavioral analytics company offering a health activation platform to capture and shape targeted and sustained behavior change in patients, employees and health care professionals.

 

INNOVATIONS WITH BEHAVIORAL DESIGN, RESEARCH AND PERSUASIVE TECHNOLOGIES

  • CareCentra is a start-up and a spin-off from New York-based Scriplogix, an innovations-driven healthcare strategy and information services company that leverages research, analytics, and well-informed insights to help clients optimize their business and competitive strategies.
  • Our understanding of health behaviors is informed by extensive primary research, engaging physicians, patients and consumers for more than a decade, allowing us to develop an unequaled understanding of how to nudge people to lead happy, healthy and productive lives.
  • Our platform is founded on the principles of behavioral psychology, deep analytics, and persuasion technologies, premised through a series of condition-driven ‘nudges’ that are personalized for each patient.
  • The goal is to drive sustainable behavior change… to help individuals form new habits, make better choices, sustain healthier habits and manage chronic conditions.
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Transparent Behavior Change

OUR CLIENTS SPAN THE HEALTHCARE CONTINUUM

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WE’VE LEARNED WHICH APPROACHES ARE MOST EFFECTIVE, WHICH FALL FLAT AND HOW PATIENT ENGAGEMENT VARIES ACROSS HEALTHCARE CONSUMER SEGMENTS

  • We collect and centralize data from many sources and aggregate them into one stream of conversation. Deep inside each of them are hidden entities and a wealth of valuable information.
  • We’ve amassed substantial health data assets on attitudes, behaviors, and motivations from over 10,000 physicians, scores of healthcare executives and 100,000’s of consumers and patients.
  • We’ve leveraged our spectrum of competencies to develop predictive and prescriptive algorithms, processes and tools that connect, motivate, and engage with people in a genuinely meaningful way.
  • Our platform seeks to “activate” individuals to assume greater responsibility for their health outcomes by driving higher levels of engagement while motivating them to live more active and healthy lifestyles.
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